Marketing Audit for Law Firms

Our marketing audit of your current resources and online positioning is the first step to successfully growing your law firm.

Complete Audit: Let’s Review your Digital Assets to Assess Strengths and Weaknesses

Do you know what people think when they visit your website or social media? Can they find you in the first place? Is your website easy to navigate? Does it load quickie? How do you compare with your competitors?

A complete website and marketing audit is the first step to maximizing your online potential. Through an audit, we take a detailed look at your current online presence and brand to pinpoint everything that is going right and everything that needs improvement.

Once we have a complete picture of your current situation, your online positioning, and your strengths and weaknesses relative to your competitors, it will be easier to create a strategic plan that will allow your law firm to grow successfully.

A Complete Audit to Analyze Your Online Presence from Top to Bottom

Branding

Let’s analyze your online brand and assess how popular, strong and effective your online presence is: from the visual appearance of your logo and online assets to the tone of voice you use to communicate.

Online Channels

We assess whether your site is properly designed and developed, and the quality of your content. Then determine whether your socials bring concrete results beyond likes and look at the performance of your advertising and email marketing campaigns.

Competitors

We learn who your competitors are, how they rank online and find out their strategies to promote themselves. We carefully evaluate the most popular law firms in your industry and analyze the secrets of their success.

SWOT Analysis

We assess your industry’s strengths and weaknesses, opportunities, and risks to determine the direction to take to grow your law firm.

A Service Tailored to Your Needs

Starting Out

Everything you need to get off to a good start: when you’ve just opened your law firm and don’t have a big marketing budget to invest.

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Keep Growing

All the strategies and tools that will enable your law firm to keep growing daily, win more and more clients and increase revenue.

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Market Conqueror

Perfect when you are ready to scale your law firm, take it to the next level, and become an authority in your area.

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FAQ / Marketing Audit

What is the audit for?

The audit is an in-depth analysis of your current online positioning from a technical, marketing, and communication perspective on all the channels you normally use to present your business to potential customers.

Performing a comprehensive audit is the starting point for assessing your strengths and weaknesses relative to the market and your potential relative to competitors offering a similar alternative service to yours.

What does a marketing and tech audit include?

From a marketing perspective, we analyze how you present your business online by assessing the effectiveness of your branding, design, text, and the various content you use for your Internet communication. At the same time, we evaluate the response your communication receives from users and its success.

On the technical side, on the other hand, the analysis includes the evaluation of some specific parameters for each communication channel. For a website, for example, we will evaluate the presence of HTTPS, use of responsive design, page load time, bounce rate, ease of navigation, core web vitals score, and internal and external links, among others.

Are you ready to leap?

We are here to provide you with the best solution for your law firm. Request more information or a customized quote.