Google Ads & Advertising

Be found by your potential clients right when they need you most.

Promote Your Law Firm With Online Advertising

Advertising online means getting found by your clients at the very moment they are looking for an attorney who offers your service to solve their problems.

Unlike SEO, which causes you to appear organically among search results but takes a different amount of time to be effective, online advertising allows you to pay to appear immediately among the top sponsored search results.

In order to be effective, online advertising must be done by a professional who can bring you ROI, that is, bring you customers who make you more money than you spent to acquire them.

What’s Included in Our Online Advertising Service

Keyword Research

We research, analyze and select keywords to use to promote your law firm based on user search.

Landing Page Design

To ensure consistency between the ad seen and the page visited, we create specific landing pages for users to land on after clicking the ad.

Tracking

It is essential to keep track of the actions taken and the results they bring. That’s why we implement a data tracking and analysis system for each campaign.

Campaign Setup

We perform the technical setup of Google Ads campaigns, creating all the necessary ads based on the selected keywords.

Campaign Optimization

We keep optimizing your campaign on an ongoing basis to ensure your advertising budget is spent correctly and to lower your acquisition costs.

A Service Tailored to Your Needs

Starting Out

Everything you need to get off to a good start: when you’ve just opened your law firm and don’t have a big marketing budget to invest.

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Keep Growing

All the strategies and tools that will enable your law firm to keep growing daily, win more and more clients and increase revenue.

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Market Conqueror

Perfect when you are ready to scale your law firm, take it to the next level, and become an authority in your area.

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FAQ / Online Advertising

How much does it cost to advertise online?

The cost of online advertising will depend on your channel, the niche market in which you operate, and the effectiveness of your advertising campaigns.

Services such as Google Ads, called pay-per-click advertising, charge an amount each time a user clicks on your advertisement. The cost of a click can range from a few cents to tens of euros, depending on the number of businesses interested in paying for that same click.

The job of an experienced agency is to optimize campaigns to reduce the cost of clicks as much as possible and optimize the budget spent by making sure it is used only for truly valuable clicks.

Why do I have to pay to advertise online?

When you advertise online, you pay to bring visitors to your website and make your services known to a target audience. Online advertising lets you reach people who would not normally learn about your business.

Does Google Ads really work?

Yes. Advertising through Google Ads is very effective, which has allowed Google to become the company it is today. However, it is a complex world that needs to be managed by experienced people to avoid wasting your budget without getting results.

How long will it take to see results using online advertising?

From a certain point of view, online advertising allows you to get results from day one. Compared to the long lead times of SEO, a Google Ads campaign can bring visitors to your site even minutes after being launched.

To get the most out of Google Ads, however, you need to optimize your campaigns over time. Optimizing a campaign can take up to several months of activity, but it is the only way to enjoy this tool’s real advantages and benefits.

What does it mean to optimize a campaign?

Optimizing an online advertising campaign means getting the most out of the budget spent, reducing costs per click as much as possible, and increasing the number of conversions from them.

Optimizing a campaign is done by working on the selected keywords, the ads used, and the landing page users visit after clicking on the ad.

Are you ready to leap?

We are here to provide you with the best solution for your law firm. Request more information or a customized quote.